Bring in a photo of something similar to your dream ring, or a drawing, or just tell us what you want, and we'll create a one-of-a-kind engagement ring just for her -- at a fraction over wholesale!

She'll never have to worry about bumping into another woman with the same ring, and she'll treasure you for taking the time to co-create an engagement ring that is uniquely hers.  Someday her ring will become an heirloom, but today it's a symbol of your unique love for her.  She's a special woman ... let her know just how special!

Custom pendant: tanzanite & diamonds set in 18-karat white gold hung on a revesible Omega chain. Designed & created at William's Jewelers

Custom vs. Designer: What's the difference?

"Designer" is a term used to describe jewelry produced, or at least distributed, by a "big-name" jewelry company.  (Tiffany & Co. is a good example of a well-known, prestigous jewelry manufacturer.)  The obvious up-side to designer jewelry is, frankly, bragging rights.  The down-side is price.  You'll pay a significant premium to have the designer's name stamped on the inside vs. an identical piece, of identical quality, without the name.  Likewise, designer jewelry is still mass produced.  That doesn't necessarily mean low quality, but it does mean thousands of copies are in circulation.

"Custom" is a misused, and over-used, term in many industries.  When we at William's Jewelers use the term, we mean a one-of-a-kind item designed just for you ... and designed with you ... that won't be copied and sold to anyone else.  Now that has some serious bragging rights in our book, and even better ... a William's Jewelers custom piece will invariably cost you less than a big-name item.  Custom is truly the best of both worlds.

Custom, hand-made wedding ring by our Master Goldsmith, John Hamula.  One of our customers already had three diamonds of their own, and asked us to make a mounting.  After looking through photos of our work and some lengthy creative sessions, they found their heart's desire. 

Specialty Pink Rhodolite set in 18 karat white gold with diamonds.

132 diamonds set in an 18-karat white-gold wedding ring.  Hand-made, one-of-a-kind setting.

Three 1.00 carat emerald-cut diamonds set in red gold.  Hand-made by our Master Goldsmith, John Hamula

"Shooting Star Over the Wasatch" custom matching wedding bands.

"Sunrise Over the Wasatch" custom matching wedding bands.

 Sapphire and Diamond Pendant & Chain